What You Should Know about the Cupcake Business

Photo Credits to Sugarbabys/Flickr

The cupcake business has become the subject of many success stories. This has become such a supposed sensation it has even spawned a TV series entitled Two Broke Girls. Several other shows make mention of cupcakes as a business, and all these, along with cooking shows, have brought this enterprise into the public eye. It is true that there are people who make a living successfully from this business. However, in order to follow suit and achieve the same positive results, it is necessary to learn a few lessons about the cupcakes as a business.

Capital Outlay to Start

Bakeries, diners, and existing establishments can easily start selling cupcakes as one of their regular items. They would only need to invest in the labor and materials needed to produce the cupcakes, plus equipment if they don’t have this yet. In other words, these already established businesses would have an easier time getting into the cupcake business. They can merely pick up a recipe, tweak it a bit, and display them in their showcases. They would have the benefit of incidental clients – people who go in to buy bread or have a cup of coffee.

The private entrepreneur who wants to start a cupcake business would have rather a bit more to figure out such as the product, capital, clientele, space, labor, and permits, for a start. On top of that, he or she would have to consider the equipment needed to sell the cupcakes, such as a cake display. It’s a good thing that with a few keyboard strokes, one can now find, select, and purchase a cake display available online. Still, a good number have made a go of this business, and they probably learned as they went along.

Skill Level and Quality Control

Almost everyone can make cupcakes, and almost everyone loves cupcakes. That’s all you really need, right? Wrong. To start a viable business out of making cupcakes, a person has to have a certain level of skill, and a relatively stable recipe. He or she must know how to manage the production of possibly a hundred cupcakes of the same kind. Consistency is something paying customers will expect and demand. Friends may ooh and aah over the cupcakes you give them as gifts, as customers, their behavior and standards will be vastly different.

You Don’t Own Your Cupcakes

Unlike other products that can be patented, the cupcake can be copied by just about anyone, and sold anywhere. There is no exclusivity in the business, so if your recipe is the basis of your success, you had better hang on to it very tight. The only thing you can patent is the name you put on your box or on your wrappers.

Sustaining the Market

People eat bread every day and children drink milk regularly up to a certain age. There will always be a market for bread and milk. The question is will there always be a market for cupcakes. People will eat cupcakes and a good number will profess to love them; but that doesn’t mean they will eat cupcakes daily, or even weekly. The nature of the cupcake market is that people will eat them maybe a few times a month. Anyone who wants to venture into this business successfully must have enough of a market to sustain the volume of sales needed to keep afloat.

Consider Current Health Trends

People are no longer as blissfully uncaring of things like calories, saturated fat and sugar – all of which a cupcake has in generous portions. If the trend towards health consciousness continues, the market for cupcakes may fade. People who eat cupcakes once a week may limit such treats to once a month; others may decide to give it up. This, too, is to be considered when planning to venture in to business of making cupcakes.

If you were thinking of going into the business of baking cupcakes, wise step to take would be to find resources that can help you make a business plan. Find people who will help you look into all the requirements to start such a business, and the honest-to-goodness challenges that go along with of making go of it.

SWISH Your Way to a Healthier Mouth

Isn’t it ironic that one of the most important parts of your body, the same one you use to nourish yourself, is also the dirtiest? Yes, the mouth is proof that you can’t have it both ways. While it is essential to eating, communicating, and even breathing, it is also one of the areas in your body where bacteria thrive and survive. Given that information, should you just shrug it off and say there’s not much you can do about it? Not quite.

There are things you can do to keep your mouth healthy, and even a young kid would tell you that a great way to start is by brushing your teeth with the right toothpaste at least three times a day. Nevertheless, brushing alone is not enough. You need to schedule regular trips to your dentist. Brushing only cleans the surface of your teeth. Most toothbrushes aren’t made with bristles that can penetrate the small gaps between your teeth, and that’s why regular dental checkups by your dentist is imperative.

Of course, using mouthwash is a great way to eliminate bad bacteria in your mouth, too. Since dental cleanings are done twice a year (at the most), you need everyday protection to ensure your mouth stays clean and healthy. A highly recommended mouthwash brand is Swish®, an alcohol free mouthwash that helps kill bad breath causing bacteria and prevents plaque build-up, gum disease and tooth decay. The keywords here are ‘alcohol free’, which means you won’t feel a sting (I personally hate this!) after gargling. Moreover, it is powered by SureFresh Technology, which means the mouthwash doesn’t just mask bad mouth odor – it kills bad breath-causing bacteria, prevents plaque buildup, and protects your gums from gingivitis.


Another great thing about Swish® is it comes in a bevy of flavors, one of which is Mangosteen Mint. Now, you might think that’s a weird combination, but I kid you not, it is yummy! It has a unique mint taste that leaves your mouth with a refreshingly cool mint aftertaste. You can be sure of Swish® Mangosteen Mint because it is another quality product of Unilab.

Even people on the go can be confident of long lasting fresh breath, thanks to Swish® Breath Spray that gives you instant fresh breath in 10 seconds! Incidentally, SureFresh Technology powers the breath spray, too.

So if you want your mouth to stay clean, fresh, and healthy, make sure you use Swish® Mouthwash. It’s an inexpensive way to take care of your mouth and look after your oral health.

Increase Your Earning Power with Forex Day Trading

Before one can truly understand the basics of forex day trading, one must first be familiar with two terms – forex and day trading. The foreign exchange market, or more commonly called as forex, is a global financial market for trading currencies. Day trading, on the other hand, refers to the buying and selling of securities on the same day. Thus, forex day trading is simply the buying and selling of currencies within the day.

If you wish to engage in forex day trading, you should be able to make snap decisions with your money because many things can happen in minutes, if not in seconds. This type of financial trading likewise entails a lot of focus because you will be staring at screens, graphs and charts during the day. This may be hard initially, but with hard work and determination, you can develop the skill over time. Check this out to learn more about forex day trading, https://www.varengoldbankfx.com/en/.

Although forex day trading can be a hard nut to crack at first, it is better than stock day trading in many ways. For one, the foreign exchange market is open 24 hours in a day, which means that any trader can freely choose which hours to trade. Thus, the trader, and not the market itself, define the beginning and end of the trading day.

Also, remember that in stock trading, you need to choose among hundreds of individual stocks. This is quite overwhelming compared to the relatively few seven major currencies and some other minor currencies that you need to choose from in forex trading.

Forex is likewise the liquid market in the world. This allows a trader to enter and exit a stock at a good price as liquidity usually results to close spread between the bids and asked price.

Another feature that makes forex day trading attractive is it provides minor investors the freedom to trade currencies with less restrictions compared to stock day trading. With forex, one can easily make a living speculating on various foreign currencies. However, since forex is largely affected by any news or events that may have an impact on the economy, it’s very important that one pay close attention to any current news that affects the currency exchange rates.

Just as with any other trading business, forex day trading has potential risks and benefits. So in order to corner the market, one must be very alert and vigilant so that your investments will result in profits, not losses.

Breathe Easy with NasoClear Nasal Spray

For as long as I can remember, I would often suffer from a condition where tiny rashes would appear around my eyes making them itch so much. This happened when I get exposed to dust…lots of dust. After the itching, my nose would get runny, I would start sneezing uncontrollably, and then my eyes would swell severely, to the point where even the whites of my eyes swelled. I didn’t know what name to give that condition. What I was sure of was that it was very irritating.

I found out later on that it was allergic rhinitis, and I still suffer from it every so often. In fact, I have written several blog posts about it. Allergic rhinitis has somehow become a part of my life, so much so that I’ve learned how to go about my daily routine even if my eyes are swelling and I can hardly see what I’m writing.

The only reprieve I got from it was when my brought home a bottle of saline spray from the US, which she told me to use when my rhinitis strikes. I’ve used up the entire bottle and I was starting to get worried since I didn’t know where I could buy the same brand here. Fortunately, a call was made for bloggers to review NasoClear, a nasal spray with 0.65% saline solution. Incidentally, NasoClear is a quality product of Unilab, so you can be sure of its effectiveness.

The first one to use it was my mom, who currently has colds. She said she had a hard time breathing the other night, so I gave her the bottle of NasoClear and told her to spray it 2-4 times in each nostril. She did as I instructed, and when I asked her the following day how she’s feeling, she told me she was able to sleep well because the clogging of her nose loosened.

20140415_151043The next one to try it was yours truly. As much as it embarrasses me to admit, I’m allergic to non-mineral eye makeup. However, for the sake of beauty, I dabbed eye shadow on my lids yesterday as I was preparing for an evening event. We’ve barely reached home when my eyes started to itch. I knew what was coming next, so I sprayed NasoClear in my nostrils even before the nasal irritation started. I guess it worked wonders because I woke up with a clear nose and no more itching of the eyes.

Given that I’ve proven how effective NasoClear is, I am now determined to always have a bottle or two handy. For sufferers of allergic rhinitis as I am, NasoClear is a godsend! Breathing is now easy with NasoClear.

Deprivation and Meditation: Sudden Flight Series at the Picasso Abstract Painter Chiqui Rodriguez

Filipino abstract painter, Chiqui Rodriguez announces her major new series entitled SUDDEN FLIGHT, her solo show to be held in Zurich by late summer will have its preview opening in a two-man show at the Picasso Boutique Serviced Residences, hosted by Altromondo Gallery on 29 May 2014 and continuing through 18 July 2014.

The 15 selected paintings from over 100 works that comprise the SUDDEN FLIGHT series, awash in vibrant color, are sure to dazzle visitors to the Picasso Boutique Serviced Residences. Chiqui’s unique approach to blending acrylic pigments on canvas creates gem-like surfaces. Peering through the surface to what is depicted below, the viewer realizes that all is not as glowing as it first appears. Chiqui is noted for her deep abstraction of complex realism.

Chiqui also explores a complex subject; her work calls attention to our culture’s thought of hardwork. Much of Chiqui’s artwork is influenced by her experience in the corporate world. Through this new body of work, she connects hardwork to social class as a form of meditation.


Says Chiqui of her SUDDEN FLIGHT series, “I was inspired by my short trip to Brussels after a show held in Berlin in 2013. I arrived with the intent of finding an artist who would be willing to collaborate with me in my upcoming projects, so I started to look around. Instead of finding an artist, I found some Filipinos who work around the city. My interaction with them in a different environment led to varied conversations about how challenging life is to be away from their love ones but nevertheless find solace knowing that their families benefit from their sacrifice. I started on my e-sketchpad and started to express my thoughts after this encounter. The title ‘Sudden Flight’ refers to several layers of meaning: sudden burst of happiness, excitement as reaching out lives of far-flung Filipinos extending compassion, a moment of bliss.”

The show plans to bring forward awareness on the inner thoughts of Overseas Filipino Workers.

About the Artist:

Copy of Chiqui Rodriguez Sudden Flight preview edited (1)

Chiqui Rodriguez enjoys telling people how she started as an artist. It kicked-off one morning discussing the paintings she had been working on back in 2003 while having coffee with her long-time confidante.

Fearful that she did not finish a BFA degree, she was nevertheless encouraged to share her work publicly because painting has been her hobby since she was six. Through her renewed confidence and the opportunity entrusted in her, she learned that she can do anything to cultivate her art. With this experience, she believed that she can also inspire others that everything is possible if you put your heart into it. Chiqui went on to develop her signature painting style since then. The politically motivated environment of the Philippines and her adventures while traveling between Asia Pacific and Europe molded her ideals of optimism, hope and internal happiness. The first of five series from her upcoming exhibition “Sudden Flight” is now viewable through chiquirodriguez.com and Saatchi Art. While the Manila preview of the fourth series is on 29 May 2014 at the Picasso Boutique Serviced Residences hosted by Altromondo Gallery (www.altromondo.ph/artist-profiles/chiqui-rodriguez/).

Chiqui continues to research on cultural entrepreneurship in developing countries like the Philippines and remains active in various social causes.

For more information and high-resolution images contact:

Chiqui Rodriguez